Top 3 Factors of Managed Ecommerce
Managing an e-commerce store comes with a massive amount of workload.
You have to take care of product fulfillment, marketing & customer service. There is optimizing site content & product details.
As a merchant, you constantly strive to grow & scale your online business. You talk to the technical teams for site uptime & adding new features.
However, over time managing so many tasks can get challenging. These daily workloads have to be automated or outsourced.
Managed ecommerce helps to optimize & maintain your online store. With managed ecommerce services, you can keep your store running optimally.
In this article, we look at the top three factors of Managed ecommerce.
What is Managed Ecommerce?
Managed ecommerce refers to delegating site managing tasks. These tasks are moved to a third-party provider. It helps you to maintain your store without investing in an internal IT team.
Some of the managed eCommerce solutions include:
- Fully managed ecommerce hosting
- Managed services for marketing & SEO
- Managed order management
- Site optimizing
- Customer service
- Web development & system integrations
It is expensive to get an in-house IT team for your site & hosting server. Only Large-scale businesses can invest in hiring full-time system admins.
However, businesses with limited budgets can outsource these tasks. Managed ecommerce is a cost effective option.
It allows businesses of all sizes to get the same high-quality managed services. Most of the workloads are shifted to department experts.
You get experienced & trained staff who can handle ecommerce operations effectively. They will also help you achieve your desired business outcomes.
Top 3 Components of Managed Ecommerce
1. Ecommerce Platform
Choosing the right ecommerce platform is the first essential step in building a successful online store.
The right ecommerce platform has to be secure and reliable. It should be easily customizable and regularly updated with new features.
The platform has to offer all the site management functions. There should be security, ease of use, and rich features. Overall, the platform must meet your unique business requirements.
A suitable ecommerce platform will help you:
- Create a unique online shop
- Get features for inventory management
- Marketing & analytics
- Shipping & payment
- Scaling your business to new regions
- Offer latest technology & innovation
Magento is a popular managed ecommerce platform for all businesses sizes.
We recommend opting for Magento Open Source. The robust platform offers all the functions to build your online store.
Using Magento, you can build engaging shopping experiences. It is the leading ecommerce platform for B2B & B2C sectors.
Learn more about the Pros & Cons of the Magento Ecommerce Platform here.
2. Ecommerce Hosting
Hosting is an essential factor of managed ecommerce. Reliable hosting ensures you have high performance, security & uptime.
Shared hosting services can damage your online store. You will have problems with managing the server. It requires trained system admins & ecommerce experts with years of experience.
Without well-managed hosting, your site will experience downtime. You may lose sales and customer loyalty. It also affects the site’s SEO rankings.
Opt for managed ecommerce hosting for efficient operations. That way, you don’t have to take care of server-side managing tasks.
You can hire hosting providers that are experts in your specific ecommerce hosting platform. If you are using the Magento platform, opt for fully managed Magento hosting.
Some of the primary features of managed ecommerce hosting include:
- Performance optimizing
- Server-side security
- System monitoring
- Managed migration of your existing store
- 24/7 technical support from experts
- Reduced operations workloads
- Scaling on a flexible architecture
- Regular updates & backups
3. Ecommerce Site Optimization & Management
As your store grows, so will the site managing tasks. You will require trained IT staff to handle the maintenance.
You may add more features to your store as it evolves. It can make your system more complex & hard to maintain. You want to perform daily optimizing practices. It makes sure that your website & system is running optimally.
Optimizing also helps in a smooth user experience. It includes fast site speed, easy navigation, and SEO-friendly content. These changes lead to increased conversions & customer loyalty.
For the internal processes, managing the site ensures business efficiency. The files and databases are organized so that they are easy to access.
It prevents the loss of sensitive data. Your team performs regular backup & security tasks. It helps to keep your store compliant.
Managed ecommerce ensures these tasks are delegated. The systems are healthy and taken care of by the best technical team.
All in all, the operations are reduced so that you can focus on your business goals.
Benefits of Managed Ecommerce
We looked at the three primary components of managed ecommerce. Below, we list the top benefits of having managed ecommerce. It is based on the three components. You can use it to add to your business strategy.
Some of the top benefits of having managed ecommerce:
- Focus on core e-commerce functions
- Improve efficiency in managing your store
- Save operations costs & in-house IT staff
- Get continuous technical support from experts
- Quick resolving of issues
- State of the art technology
- Get updates and patches done by experts
- Save time and additional cost
- Easy to scale your business & handle traffic spikes
- Marketing & SEO support for driving sales
- Web development & extensions services
- Community support
Managed ecommerce allows third-party providers to take care of your store. The three main factors of managed ecommerce are discussed in this article.
Outsourcing these components will give you more time to grow your business. It automates the daily workloads, so you don’t have to be stuck in the loop of managing them.
You also get optimizing benefits for your store. It ensures that your site & hosting server is operating in the best condition.
It allows you to create a stable, secure, and innovative ecommerce shop.
To learn more about ecommerce & Magento hosting, check out the MGT Commerce blog.