Magento Implementation: Available Options & Cost

Magento Implementation: Available Options & Cost

A successful Magento implementation involves four key stages: discovery, coding, pre-production testing, and production launch. It creates scalable eCommerce stores with extensive customization options, versatility, and flexibility. This article discusses the four stages of Magento implementation, highlighting its available options and costs.

Key Takeaways

  • Comprehensive Magento implementation includes discovery, coding, pre-production testing, and production launch.

  • The discovery phase is critical for understanding business needs and planning system architecture.

  • Coding with iterative sprints and testing ensures quality development and risk management.

  • Pre-production testing validates functionality, while the launch checklist ensures readiness.

  • Magento offers various scalable options like MVP, Agile, Headless, and PWA with varied costs.

What is Magento Implementation?

Magento implementation is setting up an online store using the Magento eCommerce platform. It includes designing, developing, and launching a fully functional website that allows businesses to sell their products or services online.

The implementation process involves various stages that require careful planning, execution, and testing to ensure a smooth and successful launch.

Magento Implementation Stages

1. Discovery Stage

Impement Magento via Discovery Stage

During the discovery phase or pre-implementation analysis, several workshops are conducted. These workshops aim to understand better your business situation, strategy, and internal e-commerce processes.

These workshops involve both the e-commerce agency team and your project team. Key steps involved in the discovery phase of Magento implementation are:

  • Workshops Conducted: During the discovery phase, conducting 4-6 specialized workshops helps understand and document business requirements. These workshops involve both the e-commerce agency team and your project team.

  • Business Analysis: This involves analyzing your business requirements, processes, and goals to determine how Magento can best support your online store.

  • Technical Analysis: The technical analysis includes evaluating your existing systems, infrastructure, and any limitations that may affect the implementation process.

  • System Architecture Development: A system architecture blueprint needs to be established. It should detail the integration and data flow between components like Magento, PIM, and Baselinker. It clearly shows how each technology will interact within the e-commerce ecosystem.

  • Graphic Design Integration: Incorporating graphic design early in the discovery phase is essential. It aids in visualizing user stories and acceptance criteria. It fosters a cohesive vision of the online store that can easily be understood and implemented.

  • Risk Identification: A meticulous process of identifying potential risks is critical. A collaborative process with an agency familiar with the client's business nuances enables a more precise evaluation of these risks.

  • Budget Re-estimation: With potential deviations from the initial scope, re-estimating the budget becomes vital. It accounts for the changes made during the discovery phase. This safeguards against budget overruns and ensures financial feasibility.

Ideal Team Composition:

At the discovery stage, the ideal team composition should comprise the following:

  • E-commerce Consultant: Brings an in-depth understanding of e-commerce, providing strategic input rooted in industry experience.

  • Business Analyst: Offers a grasp of business processes and the capability to distill and simplify them, which is important for writing effective user stories.

  • UX Designer: Focuses on designing an intuitive Magento UX, aligning the interface design with the users' needs and behaviors.

  • Graphic Designer: Transforms concepts into visual representations, making communicating ideas easier and engaging stakeholders.

  • Tester: Ensures that all functionalities meet the defined criteria and the product works as envisioned, maintaining quality throughout the project.

2. Coding

Implement Magento via Coding

Once the discovery phase is completed, the coding stage becomes the heart of e-commerce project development. It focuses on transforming the design and requirements into tangible, functioning software.

Embracing an iterative approach is key. In Magento implementation projects, two-week sprints are common. Coding is done in manageable sections with constant feedback loops. It involves:

  • Sprint Releases: Every two weeks, new, ready-to-use features are rolled out, allowing for consistent progress tracking and early problem detection.

  • Continuous Testing: With each sprint release, functionalities should be tested to ensure alignment with user stories and design specifications.

  • Regular Communication: Weekly check-ins ensure that project progress is transparent and any emerging issues are swiftly addressed.

  • Risk Management: Ongoing risk assessment should occur, promptly reporting and managing any identified risks.

  • Collaborative Workflows: Coordination with third-party vendors, like Magento ERP providers, is essential during the integration process to ensure a seamless merge of technologies.

The coding stage progresses efficiently by adhering to these pillars, emphasizing quality, timeliness, and collaboration.

3. Launching the Pre-production Environment

Implement Magento pre-production environment

  • Pre-production Environment Setup: A pre-production environment that mirrors the final product is established at this stage. This is the platform on which thorough testing takes place before going live.

  • Rigorous Testing: The preproduction environment undergoes meticulous testing for about 2-3 weeks. This is done to verify that all processes operate flawlessly. Additionally, it ensures that the store is fully functional without any errors. The Magento test server, known as the Test System, is an identical copy of the production system. It allows you to experiment with changes, settings, or new extensions without impacting the live site.

  • Quality Assurance Dependence: The duration of this testing phase is highly contingent upon the quality of work delivered during the coding phase. With a competent software house, 2-3 weeks should suffice.

  • Extended Testing Scenarios: If inadequate testing has occurred in earlier stages, this phase may extend well beyond the expected 2-3 weeks. Additionally, if there is a lack of dedicated quality assurance personnel, the duration of this phase can be further prolonged.

  • Launch Checklist Preparation: A comprehensive launch checklist is imperative. It ensures all necessary functionalities and integrations are operational. It's akin to a pre-flight checklist for an aircraft.

  • Redirection Verification: Ensures all old URLs correctly redirect to the new ones to maintain Magento SEO equity and user experience.

  • No Index Removal: The "no index" tag must be removed to allow search engines to index the new site.

  • Payment System Integration: Logging into the payment system with production data must be tested. This is to confirm that transactions will be processed successfully.

  • Critical Attention to Detail: Even minor oversights can have significant repercussions. This emphasizes the importance of the checklist in mitigating risks.

  • Validation of Pre-launch Preparedness: The launch checklist serves as a safety net to confirm that all systems are go for a successful launch.

4. Production Launch

Implement Magento 2 Production launch stage

  • Setting the Launch Date: Choose a mid-week day, such as Tuesday or Wednesday, to set the launch date for the new store. Avoid Fridays to prevent bugs from lingering over the weekend without solutions.

  • Selecting Off-Peak Hours: To minimize customer impact, schedule the launch during low order volume. This also allows for a smoother transition with less operational pressure.

  • Timing Pre-Sales Peak: Plan the launch at least two months before the anticipated sales peak. This strategy accounts for the expected temporary decline in organic traffic post-launch.

  • Morning Launch: Initiate the production launch early in the day. This ensures the full availability of the team to monitor and address any immediate issues.

  • Utilizing the Launch Checklist: Follow the launch checklist meticulously. This checklist is a critical safeguard to ensure no step is overlooked during the transition to production.

Magento Implementation Options

1. MVP (Minimum Viable Product)

An MVP (Minimal Viable Product) is a fully working prototype of our final product. It allows users to experience and understand our offering while providing us with valuable feedback. Initially, an MVP includes only essential features without any fancy add-ons.

As customer interest grows, we can add more features and extensions, transforming the MVP into a complete product. Developing an MVP is cost-effective and less risky, making it beneficial for clients with limited budgets.

2. Agile Development

Agile development is a flexible approach to full-cycle development. It involves breaking down the development process into short sprints, allowing for the inclusion of desired features and the ability to make adjustments on the go.

The project manager allocates tasks, and the client has a say in determining the priority of features. This method offers the benefit of adapting the product, fixing errors, and adding or eliminating features as needed.

3. Headless E-commerce

Magento headless e-commerce separates the back end and front end of a store. The frontend doesn't rely on the backend and uses APIs to deliver user content. No more requesting the database for data. It's all about the presentation layer.

Headless e-commerce provides limitless customization, fast response times with API usage, a seamless user experience, and mobile device flexibility. It allows developers to separate the front and back end, offering more creative freedom and customization.

4. PWA or Progressive Web Application

Progressive Web Application (PWA) has recently gained significant popularity in e-commerce. It allows the development of web applications that resemble and function like native mobile apps on your device.

Native-like performance in Progressive Web Apps (PWA) greatly enhances user experience. PWAs offer numerous benefits, including seamless browsing on mobile devices and offline accessibility. They also offer low development costs and time, high speed, and compatibility across various platforms.

Magento Implementation Cost

Magento Edition Cost (Approx.)
Magento Open Source Free
Magento Commerce ~ $24,000+/year*, depending on your average gross sales revenue/year
Magento Commerce Cloud ~ $32,000+/year*, depending on your average gross sales revenue/year

Benefits of Successful Magento Implementation

  • Extensive Customization with Modules and Themes: Magento's vast marketplace provides businesses with various modules and Magento themes. This allows them to customize their online presence to reflect their unique brand identity. By utilizing these tools, companies can create a user-friendly and responsive design. Such design resonates with their customers and helps them stand out from their competitors.

  • Seamless Migration and Advanced Functionality: Magento 2 boasts advanced capabilities and an improved UI. This makes it easier for businesses to migrate from other platforms or upgrade from previous Magento versions. The transition equips companies with enhanced e-commerce functionalities and optimization tools. These tools are critical for both B2B and B2C markets.

  • Robust Integration for an Optimized eCommerce Ecosystem: Magento's powerful API integrations enable seamless connection with various third-party services. These services include payment gateways, inventory management solutions, and customer relationship tools. These integrations are important in building a cohesive system that efficiently addresses business needs and customer inquiries.

  • Scalable Solutions for Growing Businesses: Whether a small company or a large enterprise, Magento can scale to meet the evolving demands of the internet-driven market. With Adobe's support and resources, Magento-based e-commerce platforms can handle the increased load as the number of online customers grows. This ensures optimal performance without any compromise.

  • Enhanced Customer Experience with Personalization: Personalization is key to a memorable customer experience. Magento provides powerful tools to businesses. These tools allow them to present personalized content, pricing, and promotions. They are based on user behavior and preferences. This ensures that every interaction is relevant and engaging. It is tailored to the people who matter most.


1. What plugins are available to enhance Magento's payment gateway solution?

Plugins extend **Magento's payment **gateway capabilities, providing a safe and efficient way to process transactions. Remember that some plugins come with additional features, like fraud protection.

2. Is there an example of a business that benefited from the scalability of Magento?

Yes. For example, we've seen large retailers who need to handle a lot of traffic, especially during sales events, scale with Magento to ensure uptime and smooth customer experiences.

3. How can I find more information about Magento's API integrations for my online store?

Magento's extensive documentation has all the information you need. If you have more questions, the community forums are a great resource.

4. Can I run Magento Commerce Cloud on a small business, or is it designed for a certain size and level?

Magento Commerce Cloud is designed to be flexible, catering to businesses of any size and level, ensuring everything you need for e-commerce is available.

5. What service should I look for when I need customizations for my Magento catalog?

Look for service partners with proven expertise in Magento customizations to help tailor your catalog to your needs and provide support for various catalog parts.

6. Should I focus on any specific parts of my e-commerce business when considering Magento partners?

Yes, you should consider partnering with experienced professionals. They bring valuable expertise, especially in Magento implementations. Their involvement is crucial for the success of your project. Additionally, don't forget to explore reliable Magento hosting options for optimal performance.


Magento implementation enables businesses to create a personalized and scalable online shopping experience for their customers. With API integrations, seamless migration, and ongoing Adobe support, online stores can optimize their online presence.

For a seamless implementation, it is highly recommended to choose managed Magento hosting. This will ensure a hassle-free experience and optimize the overall performance of your website.

Shivendra Tiwari
Shivendra Tiwari
Technical Writer

Shivendra has over ten years of experience creating compelling content on Magento-related topics. With a focus on the Magento community, he shares valuable tips and up-to-date trends that provide actionable insights.

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