Best Magento 2 Extensions to Improve sales
Magento 2 comes with thousands of third-party extensions, free and paid. The right extensions can save hours of your time and boost your sales.
Some extensions enhance the functionality of your store and make your backend workflow nice and easy.
However, you need to choose quality over quantity. Low-quality free extensions can affect Magento store performance. With so many options, it can get confusing to find the best extensions for your store.
In this article, we will look at the top Magento 2 extensions that boost your online sales.
These extensions will improve store usability and help in getting more conversions. They will optimize your store for SEO, marketing, checkouts, analytics, and more.
Best Magento 2 Extensions to Improve Online Sales
1. SEO Toolkit for Magento 2
An SEO extension is great for any eCommerce platform. Your products need to rank higher in the SERPs (Search Engine Results Page) for customers to find them. Paid search may place your site at the top of the ranking. But it is not sustainable in the long run.
You need organic search where your pages offer the best solutions for the user’s search queries. Optimizing eCommerce stores leads to increased organic traffic.
The SEO Toolkit is an all-in-one platform for all Magento 2 SEO requirements. It makes your store visible in organic search.
The SEO Toolkit extension helps you:
- Reduce manual SEO work
- Increase store traffic
- Improve store ranking
- Boost sales revenue
- Get SEO suite on one platform
It can perform SEO strategies such as automating meta tags for products. It can build cross-links and create sitemaps.
You can use unique product links and set redirects for better interaction with Google.
SEO Toolkit’s top features include:
- Advanced pagination + redirects
- Rich snippets
- Meta tags templates
- Advanced HTML and XML sitemaps
- Meta Title, description, keyword optimization
- Internal and external cross-links
You can get this extension for $299 for the Magento open source edition.
2. One Step Checkout for Magento 2
Nearly 1 out of 5 shoppers have abandoned a cart due to a “too long/complicated checkout.” To get higher conversions, you can streamline the checkout process.
The One Step Checkout extension allows 36% faster checkout. You can create a user-friendly checkout theme that increases consumer satisfaction.
It helps merge all steps into one page for a smooth checkout flow. Each layout is also mobile-responsive.
The One Step Checkout Extension helps you:
- Set up a checkout page easily
- Increase number of completed orders
- Higher customer satisfaction
The themes are modern with a side-by-side layout. You can highlight specific layouts to draw attention to them.
The layout comes with an order summary. It also displays a “Place Order” button. Customers get easy visibility of their orders. They can finalize the orders quickly.
The top features include:
- Mobile-optimized themes
- Supports popular payment gateways
- Let customers edit products at checkout
- Display delivery date and time
- Order manager & delivery comments
You can get the extension for $319 for the Magento Open Source edition.
3. Instant Search+
Search allows customers to navigate your website quickly. If your store offers large inventory, you need a search function. Customers don’t have to waste time in finding the products.
The Instant Search extension offers a powerful search platform for fast-growing Magento shops. It gives personalized results based on the shopper's behavior & inventory data.
According to Instant Search analysis:
- Shoppers using search are 4X more likely to buy
- Great Search can boost conversion by 30-150%
- Cross-sell & upsell increases sales by up to 30%
Your customers can get results predictively. Instant Search offers similar product suggestions based on history.
Top features of Instant Search include:
- AI Search
- Upsell & cross-sell
- AI Visual Hyper-Tagging & Search
- B2B Optimization - Product Finder
- Search analytics
Instant Search is free to use for stores with up to 500 monthly sessions. If you are looking for another paid option, see the Advanced Search extension by Amasty.
E-commerce store owners are constantly using different marketing strategies. You need to analyze your highest selling products and optimize them.
Nosto extension enables you to customize your store. You can create unique shopping funnels for different target audiences.
Nosto helps you create omnichannel marketing campaigns. It gives you complete control over merchandising rules in our store.
You can configure algorithms that are unique to your business needs. It helps analyze a large number of data points on your store. You can deploy new campaigns quickly.
Nosto offers various products such as:
- A/B Testing
- Personalized Emails
- Mobile-friendly interface
Nosto requires a service account. It comes with a pricing plan based on your store traffic.
5. Abandoned Cart Email
There are many reasons for cart abandonment, from site speed, pricing to payment failures. However, personalized emails are a great way to recover lost customers.
The Abandoned Cart Email extension helps motivate customers to complete their purchases. You can build loyal customers by offering discounts in emails. The extension reduces cart abandonment rates.
It can automatically send emails based on different parameters. You can configure the content and schedule emails for targeted customers. It lets you create lots of flexible rules. It is based on consumer behavior analysis during checkout.
Some of the top features include:
- Automated generated emails
- Email templates
- Coupons & reward points
- Email scheduling
- Test email marketing
- Unlimited number of rules
This extension is available for $149 on the Amasty website or Magento marketplace.
6. Shop by Brand
Shop by Brand allows customers to search for specific brands. Shoppers can add filters based on trademarks. The extension promotes brand loyalty.
You can highlight the brands to get consumer attention. It helps you boost conversions for targeted brands.
The Shop by Brand features include:
- Multi-select filter option
- Smart vertical scrolling
- “From-To” filter
- “Now Shopping By” section
- Mobile-friendly interface
- Item count visibility
Shop by Brand comes at $129 for Magento 2 open source edition.
7. Special Promotions Pro for Magento 2
Online shoppers have a lot of buying options nowadays. Promotions & rewards are a great way to improve consumer engagements.
The Special Promotions Pro extension creates discounts based on customer’s info and purchase history. The discounts can be displayed on the cart page. You can limit the discounts so that it doesn’t affect profitability.
With this extension, you can optimize your selling strategy for the long term.
Top features of Special Promotions Pro include:
- 20+ promotions & deals
- Create rule conditions
- Highlight promotions
- Limit promotions based on customers' order history
- Select the base price for discount calculation
- Restrict promotions for products with special prices
The extension is available at $319 for the Magento 2 open source edition.
8. Magento Varnish Cache
The website performance directly impacts e-commerce sales. If your site is slow to load, the customers move onto your competitor’s site.
Research shows that the bounce rate rises by 32% as the page load time increases from 1 second to 3 seconds.
You need to optimize your site speed with a caching system. The Magento Varnish Cache extension is a web accelerator. You can get up to 250x faster Magento speed than your current performance.
The Magento Varnish Cache stores a copy of the page in the RAM when a user first visits your page. It helps reduce server load.
Faster page loading time also improves SEO. Search engines consider speed as a ranking factor. Fast website speed ensures a better user experience.
Top features of Magento Varnish Cache include:
- Fast site speed & availability
- Cost savings by reducing server load
- Reach audience in all regions worldwide
- Improved SEO ranking
- Cache Crawler Queue
- Intelligent Cache Warmer
- Single Store Purge
- Debug Mode
The MGT Varnish Cache extension comes with different plans based on the number of domains. The starting monthly fee is € 24.90. The extension is available for Magento 2 CE and EE versions.
9. Layered Navigation
If your Magento store has heavy catalogs, you need layered navigation. It enables customers to browse through product pages quickly.
Layered Navigation extension allows customers to filter the products. Customers can add colors, sizes, types to find suitable options. In addition, they can add filters such as items in stock, new arrivals & products on sale.
The Layered Navigation extension enhances the usability of your online store. With multi-select options, it becomes easier to fine-tune products.
Some of the top features include:
- Horizontal filter bar
- Fast AJAX navigation
- Item Count
- Multi-select option
- Filter attributes
- Mobile-friendly interface
The Layered Navigation extension is available at $249 for Magento open source edition. You also receive three months of free technical support.
10. Advanced Reports for Magento 2
For big stores, managing orders and sales can quickly become too complex. You need to keep track of your sales performance. Visual reports offer sales data that are easy to analyze.
The Advanced Reports extension by Aheadworks offers detailed charts on your sales. The reports are available in a data table. You can check various metrics to find sales gaps. This extension gives instant access to business information.
You get a sales overview under categories such as:
- Sales by coupon code
- Sales by payment type
- Sales by location & manufacturer
- Product performance
- Traffic & conversions
The top features of Advanced Reports include:
- Reports dashboard
- User-friendly interface
- Dual Y-axis Charts
- Report Indexes
The Advanced Reports extension is available at $499 for Magento 2 open source version. It comes with three months of free technical support.
11. Magento WAF -Web Application Firewall
For a secure Magento 2 platform, you need defenses to fight against malicious attacks.
Security threats such as DDoS, Cross-site scripting, and SQL injections can easily damage your store. They also affect uptime by consuming excessive resources.
The MGT WAF is a security extension for Magento.
It filters out bad traffic before it reaches your Magento shop. You can increase store security on the server level where your Magento site is hosted.
The extension comes with real-time visibility of server metrics. MGT WAF also assists in PCI Compliance.
The top features of MGT WAF include:
- SQL-Injection Protection
- Cross-Site Scripting Protection
- Linux Attacks Protection
- DDoS Attack Mitigation
- Real-time visibility of metrics
- Automatic WAF updates
- Country Blocking
The MGT WAF extension comes with a monthly fee of € 49.00. It is included in the MGT Magento hosting plans and comes with free setup and support.
Before choosing your Magento extensions, make sure you check the ratings, reviews and get expert advice. Opt for valuable extensions which will optimize your Magento 2 store.
The right extensions are updated regularly to match your store. You also get technical support after the purchase of some extensions. Magento extensions are a great way to reduce workloads & boost sales.
The MGT Commerce extensions come as add ons with the Managed Magento hosting plans.